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One of the most important things that you will need to do when starting a new business is to create the perfect name for your brand. This will be very exciting as it will feel like your company is really starting to take shape.
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It is important to recognise what the differences are between branding and marketing, particularly if you are starting up a new business. Planning these things in the correct order can save you time and money, so understanding which you should work on first
Eco-friendly pens are a great way to promote the environmental awareness of any company, something that is highly sought after in this eco-conscious age. Producing some wonderfully stylish and efficient designs, Senator is one brand that is leading the way
A vital part of making any business a success is knowing how to network effectively. This could be with other companies that share a common goal, with suppliers who provide you with good prices on your products, or most importantly, with potential customers
Giving out promotional pens at an event or to customers who have used your services is a great way of pushing your company name out into the world. It can be an easy and affordable promotional tool, which you can have made in large or small batches, in designs
