The 4Ps Of The Marketing Mix
The 4Ps Of The Marketing Mix

The marketing mix is geared toward providing a business with a firm basis for success, but it's also very much about appealing to the sensibilities of current and potential customers; and if there is one thing, one simple fact, that all businesses should bear

Read the full post

What Is the Marketing Mix
What Is the Marketing Mix

As more and more new companies rise and vie for their piece of an already crowded market place, a greater number of people are beginning to recognise that unless you have something truly unique or extraordinary, simply offering a product is not enough to win

Read the full post

Refresh Your Brand Image To Keep People Interested
Refresh Your Brand Image To Keep People Interested

We are constantly trying to figure out better ways of improving ourselves, promoting business and keeping things fresh. The concept of change is simply part of human life, from the moment we get dressed in the morning, to the moment we decide to move house.

Read the full post

How Ink Is Made And Other Fascinating Facts
How Ink Is Made And Other Fascinating Facts

'Ink' is a very broad term under which a large amount of substances and solutions fall. Taking its primary use as an example, the make-up and composition of the ink used in printing and writing differs greatly depending on what it is being printed on to, its

Read the full post

5 Of The Best Unique Promotional Products
5 Of The Best Unique Promotional Products

Here at Pens Unlimited we specialise in…pens. We think they’re great promotional products – simple, cheap and easy to distribute among potential customers. However, there is a whole world of unique promotional products out there which are

Read the full post

Infographic: The History Of The Pen
Infographic: The History Of The Pen

A while back we put together a fascinating blog post on the history of the pen, from 3500BC right up to the present day. It’s garnered some great interest already, but we thought we’d take it one step further and make it easier to follow.

Read the full post